What Is the Entourage Effect?
The entourage effect is the most repeated idea in the cannabis industry, and one of the least examined. The short version: cannabis compounds supposedly work better together than apart, the…
The entourage effect is the most repeated idea in the cannabis industry, and one of the least examined. The short version: cannabis compounds supposedly work better together than apart, the…
CBN is what THC turns into when it gets old. That is the whole origin story. Leave cannabis sitting in heat, light, and air for long enough and the THC…
A living hemp plant contains almost no CBD. That sounds wrong, but it is true. What the plant actually builds is CBDA, cannabidiolic acid, and it only becomes the CBD…
Ask most people to name cannabinoids and they get two: THC and CBD. Push harder and maybe CBG or CBN comes up. Cannabichromene, or CBC, almost never makes the list,…
“How long until I feel something?” is probably the most common question we get after someone buys their first CBD product. The answer depends almost entirely on how the CBD…
This question usually arrives with a worried face, and it usually means one of two things: “will I fail a drug test?” or “how long until this wears off?” Those…
This is the mix-up we correct more than any other, and it costs people real money. Someone buys a big bottle of “hemp oil” online for twelve dollars, takes it…
Three bottles on a shelf. Same milligrams, same carrier oil, similar price. One says full-spectrum, one says broad-spectrum, one says isolate. Customers ask us to explain the difference just about…
Regular customers sometimes come back a few months in and ask a reasonable question: “Do I need to keep raising my dose, or will the amount I take now keep…
Here is a chemistry fact that sounds made up: CBD and THC are built from exactly the same atoms. Both have the formula C21H30O2, twenty-one carbons, thirty hydrogens, two oxygens.…